OCTANE ACADEMY

A Ford and FUEL TV collaboration to launch the channel's first-ever motorsports television series aimed at millennials. The campaign pairs fans with their favorite Ford motorsports drivers – Ken Block, Brian Deegan, Tanner Foust and Vaughn Gittin Jr. – for the ultimate action sports camp experience. Rest In Peace, Ken Block.

+ Featured on ESPN.com, Complex Magazine, Discovery Channel News, Autoweek, and others

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Role: Graphic designer, art director, concept / Tags: digital, graphic design, integrated branding, long-form content, merchandisde, photography, print, tv /