jeff wolfe | art direction • design

PRIORITY HEALTH

Well-known on the west side of the state, Priority Health wanted to expand their presence in Southeast Michigan. They also wanted to poke the big blue bear, i.e., Blue Cross Blue Shield, and let people know there was better alternative in the world of health care.

Role: Graphic designer, art director, concept / Tags: campaign, digital, homepage takeover, photography, print, tv, video /

+ OUT OF HOME

+ PRINT

+ DIGITAL: CBS Homepage Takeover and OLA Units