jeff wolfe | art direction • design

Lawrence Technological University

Our campaign for Lawrence Technological University captured prospective students' attention by breaking free from the conventional category clutter. We created a bold visual solution to highlight LTU’s uniqueness in both the students they attract and the programs they offer. When followed, curiosity will lead you to the technology needed to make magic. 

Role: Creative Director, Art Director, Concept, Writer / Tags: branding, campaign, outdoor, tv, university, video /