jeff wolfe | art direction • design

Power Law

Lets face it, most attorney advertising and design is awful. God awful. So we worked with a client eager to stand out and be in complete contrast with every other attorney in the market. With a name like Power Law, we decided to really lean into that strategy and created a logo and photoshoot to craft the image of a superhero public defender. That look and feel went on to populate a completely new website, print, OLA and outdoor campaign. As a lifelong comic reader, this was a fun one.

Role: art director, graphic designer, photography, web design, UX/UI / URL: www.877powerlaw.com / Tags: logo design, outdoor, print, U/X, website /

+ SITE DESIGN

+ PRINT

+ OUTDOOR